Attracting New Theater-goers

I love theater so much more than I could ever describe. I love the passion, the drive, the enthusiasm it brings into my life. It is a breathtaking gift that I crave to share with the world.
So I got around to thinking about how I could attract more and more people to the theater, and I’ve come to the conclusion that there’s a need for different approaches for everyone. People need to be grouped into target markets, following which, we need to find out what they are interested in. Don’t worry, I’m not about to launch into marketing speeches. I’m simply about to offer ideas for targeting different audiences.

Image taken from ccinsider.comedycentral.com

I believe that the future lies with the younger generations. I feel that theater companies should do more to attract the younger audiences to their productions and continue to do so, so that young people will build a sense of loyalty and interest in the theater.
For teenagers, people in their twenties, and those who are young at heart, I have two ideas. Firstly, can you imagine a stage production of South Park The Movie? It’d be amazing. The musical scores, quotes and script are loved dearly by all South Park fans. Besides, if you really look at it, the show has some really great songs in it. I believe it’d be an enormous crowd puller. Think of the cult following South Park already has!
My second idea for this younger  is somewhat stranger but also has merit. Imagine Tenacious D – Pick of Destiny The Musical! I can hear you laughing, but once you think carefully about it’s structure, the technology in modern theaters, the following Jack Black’s creation has collected and the catchy soundtrack, you may begin to see that this film has potential to be adapted for stage.
So there you have it. The first two ideas of many more to come on the subject of making theater accessible to new audiences. Watch this space… I have many more ideas to share…